To develop a web design, experience and complex content management system that helped Vision Investment Properties – a real estate investment business dedicated to safe and secure real estate investment opportunities.
The challenge was to establish trust in order to connect with potential investors, given the typical challenges to start-ups – counteracting the unknowns both in their business model and the way technology addressed the web and other marketing campaigns.
The Arete team first studied the current and long term goals of the business. We understood that the nature of the business did not allow for the large client team to be trained on custom software. Therefore, we delivered a wordpress CMS system that had custom components to suit the long term needs of the client.